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I don't know how or why

anyone from Comcast thought that this site was important enough to send a press release about adding ESPN U and ESPN 360 to their lineup. But I'll run it, because this release is conceivably informative, and posting it also gives me an opportunity* to once again lobby for Comcast and SNY (of which Comcast is a part owner) to beef up their Rutgers athletics coverage. Specifically, I'd like to see more On-Demand content. If there's one thing that Tim Pernetti knows, it's cable television. If Rutgers can strike a deal with FiOS, they can with Comcast.

The long and short of it is that ESPN U is now on Comcast's digital tier on Ch. 730. ESPN 360 (ESPN's online streaming video service) will be available starting August 4th to subscribers. Full presser after the jump, if you are so inclined.

*Also, it gives me an opportunity to once again wish all possible ill will on ESPN for holding Rutgers fans hostage by exclusively airing games on ESPN U and 360 last season.


New Jersey Comcast Customers Gain Access to Top College Action on ESPNU

PHILADELPHIA – (July 30, 2009) – Comcast and ESPN today announced that ESPNU is now available to Comcast customers throughout New Jersey. The addition of ESPNU to Comcast’s Digital Cable lineup gives fans access to some of the best college sports programming, including action from the Big East conference featuring Rutgers University.

"ESPNU has been growing in popularity due to the dynamic sports match-ups we’ve been adding, and we are thrilled Comcast has added this network to its lineup," said David C. Preschlack, executive vice president of Disney and ESPN media networks. "Fans will now have access to the best in college sports action through this agreement."

"Comcast recognizes that New Jersey consumers are passionate about their local college sports teams, and we are proud to offer them all the best action from Rutgers and other schools," said Amy Smith, senior vice president of Comcast’s Freedom Region. "The launch of ESPNU – along with the wealth of other sports networks we offer – delivers on Comcast’s commitment to being the top destination for sports fans for all the professional, college and high school sports action they want."

ESPNU provides college sports fans with more than 550 live events annually and televises some of the top Division I conferences in the nation, including the ACC, Big East, Big Ten, Big 12, MAC, SEC, Sun Belt and WAC. The network also has a wide-ranging, long-term agreement with the NCAA that includes extensive coverage of 22 NCAA championships, including sports from each of the three collegiate seasons.

Beginning today, New Jersey fans can find ESPNU on channel 730 on the Comcast Digital Classic lineup.

For more information about Comcast digital cable or other products and services, consumers can visit or call 1-800-COMCAST.

About Disney and ESPN Media Networks
Disney and ESPN media networks' diverse portfolio contains the most compelling entertainment, sports and news content available to consumers today, including ABC family, ABC News Now, Disney Channel, ESPN, ESPN2, ESPN HD, ESPN2 HD, ESPN Classic, ESPN Deportes, ESPNews, ESPNews HD, ESPNU, ESPNU HD, SoapNet and Disney XD. delivering the most popular media brands with their passionate audiences, Disney and ESPN media networks brings content distributors exclusive opportunities across multiple platforms including broadband products such as ABC News Now, Disney Online’s Disney Connection and, as well as video on demand services, including Disney Channel On Demand and ESPN On Demand.

About Comcast
Comcast Corporation (Nasdaq: CMCSA, CMCSK) ( is the nation's leading provider of entertainment, information and communication products and services. With 24.1 million cable customers, 15.3 million high-speed Internet customers, and 6.8 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content.

Comcast’s Eastern Division serves six million residential and business customers across Delaware, Maryland, New Jersey, North Carolina, Ohio, Pennsylvania, Virginia, West Virginia and Washington, DC. The Eastern Division is based in Oaks, Pennsylvania and employs more than 20,000 people.


We’re also excited to announce that is coming to Sports – available to Comcast High-Speed Internet subscribers at no additional cost. will be available to our customers starting August 4. is ESPN's signature 24/7 broadband sports network. It's the online home for live sports programming – delivering more than 3,500 live sports events each year.
The network streams thousands of hours of live coverage from a broad array of global games and events, featuring an extensive lineup of college football and basketball games, NBA regular-season and postseason games, MLB regular-season games, MLS and international soccer games and tournaments, The Masters and U.S. Open golf tournaments, all four tennis Grand Slams and more.
The schedule gets even better in 2010 when the British Open and the FIFA World Cup come to Starting in January 2011, the Bowl Championship Series will also be available on
In addition to the impressive lineup of live programming, Comcast High-Speed Internet subscribers will also get a fully interactive experience with in-progress scores and stats and the ability to chat live with other fans who are watching on
Comcast High-Speed Internet subscribers will have instant access to from their Comcast Internet connection. Even if a subscriber is away from their Comcast connection, they can still connect to by logging in with their username and password.

How will subscribers know what's on? That's where Sports comes in. Starting in August, subscribers can go straight to Comcast’s Sports Channel for a complete schedule. Comcast will tell you what's on now, what's coming up and the best games to watch on replay.